About Us

Revolutionizing Hygiene with Niche Personal Health Products

At Wipness, we believe every individual deserves access to effective, affordable, and innovative health and hygiene solutions. Founded in India, Wipness is on a mission to transform the way the nation views and practices personal and sexual wellness by breaking down barriers, challenging taboos, and addressing unmet needs in hygiene and self-care.

Wipness isn’t just a brand—it’s a movement. We’re driven by the belief that everyone deserves dependable, accessible, and thoughtfully made personal care products. Too long have important conversations around sexual wellness and hygiene been considered taboo, leading to confusion, neglect, and a lack of reliable solutions. Wipness emerged to change that—by creating awareness, normalizing self-care, and offering innovative products that empower you.


Our Philosophy

At the core of Wipness lies a simple philosophy: wellness is a right, not a privilege. We challenge societal boundaries and entrenched stereotypes by developing solutions that address specific, real-life needs. We listen to our community—our product range reflects suggestions, feedback, and the lived experience of people across India.

Why Wipness?

  • India Deserves Better

    In a market where conversations around sexual wellness and personal hygiene are limited by social stigmas and lack of awareness, Wipness is here to change the narrative.

  • Quality & Affordability

    Our products are carefully developed to ensure the highest quality, while also remaining affordable and accessible for everyone.

  • Unmatched Product Range

    We offer over 15 unique, niche products—ranging from sexual wellness aids to personal healthcare innovations—all under one roof.

  • Breaking Barriers

    We’re tackling social taboos head on, building public awareness, and creating a safe space for conversations about personal health.

The world needs to move fast to make a meaningful difference

Our Vision

To lead the global transition towards accessible, high-quality sexual and personal health & hygiene products—empowering individuals to lead healthier, more confident lives.
We envision a society where every individual, regardless of gender or background, can speak openly about health and wellness. By making advanced hygiene products more mainstream and affordable, we aspire to set a global benchmark in sexual and personal health solutions.

Our Mission

Our mission is to:

  • Innovate effective products that address overlooked or stigmatized health concerns
  • Educate and inspire our community through awareness campaigns, blogs, and meaningful partnerships
  • Advance sustainability, ensuring our products are safe not only for users but for the environment
  • Make wellbeing accessible through simplified access to care

What Makes Us Unique

  • Community-Led Innovation: Each product launch begins with real insights from our customers and partners.
  • Transparency: We pride ourselves on clear communication—every product label is honest about ingredients and use.
  • Diversity in Offerings: Whether it’s personal serums, wellness supports, or preventive care, our catalogue is designed to address the unique needs of modern life.
  • Indian Roots, Global Aspirations: While inspired by the challenge of improving wellness in India, our standards are global. We hope to set an example for companies worldwide.

Our Impact

Since our founding, Wipness has:

  • Helped thousands of individuals overcome health stigmas and discover new solutions for self-care
  • Built a loyal community that advocates for better personal hygiene and vocalizes the need for change
  • Received recognition from thought leaders in healthcare, wellness, and consumer advocacy